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Miami, March 3, 2009 – HotelVideoReviews.com is launching the first “Hotel Video Review” partnership program for Online Travel Agencies at ITB Berlin.
Travel Agencies can now benefit from HVR Social Media Solutions and easily include video review features on their websites. The service offers an advanced, fully outsourced, and white-labeled solution for gathering user-generated video reviews from the travelers of the Travel Agencies. HotelVideoReviews.com publishes the videos on the website of the Travel Agency and on their own customer-facing travel portal. In return, partnering Travel Agencies receive highly qualified leads to their websites.
“We believe that video reviews are very important for the booking experience on a travel website,” says Mr. Jan Kooman, CEO of HotelVideoReviews.com. “Research shows that 78% of hotel bookers already use textual reviews when making travel-related decisions. However 42% find video to be the most trustworthy. Adding video content on a hotel booking webpage increases conversions up to 200%. They are essential to staying competitive in online travel.”
Mr. Marc Duijndam, partner at Greenhouse Innovation and former Country Manager at Google, recently joined HotelVideoReviews.com as an investing partner. “The second key point is that we provide our partnering Travel Agencies with qualified leads from our traffic network,” says Marc. “Our launching traffic network partner is WhereIveBeen.com, one of the largest Facebook applications in travel. WhereIveBeen shows our aggregated hotel video reviews on their destination pages. The booking links belonging to the video reviews link back to our partnering Travel Agencies. The profits are shared.”
HotelVideoReviews is building Online Travel partnerships and distribution/traffic partnerships. Among the launching partners are WhereIveBeen.com, EasyToBook.com, Gekko.com, TUI, and Hotels.nl.
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Interesting article from CNN which proves our business model:
Online video is big. Americans watched a record 13.5 billion online videos in October, the last month for which figures are available, according to Comscore. That’s a 45 percent increase from a year ago. Nearly 8 out of 10 Internet users watched an online video, and among younger users, the Internet has already become a TV substitute.
Some of the most effective Internet videos are ones that allow travelers to “voice and record their own perspective, opinion and experience,” says Fionn Downhill, the chief executive of Elixir Interactive, an interactive marketing agency in Scottsdale, Arizona. “Videos documenting authentic, user-generated experiences spread like quick fire because they speak to the concerns and sentiment of the market.”
Filed under: Uncategorized | Tags: itb berlin phocuswright emerce wtm london
Shame on us… We were busy, busy, busy. Always too busy to write on our blog. Ok, we went to the WTM London and met some new partners. We did go to the PhocusWright Los Angeles which was really exciting. We held a presentation at the Emerce Travel Insight. And we have been working with new HotelVideoReview.com partners to launch with a great network of content partners and traffic partners. It’s really no excuse.
We would like to promise you more updates. We might do that. We would like to do that!
For now, just one announcement. An exciting one: Jan Kooman, CEO of Tripr.tv and HotelVideoReviews.com will join the Executive Roundtable at the PhoCusWright@ITB Berlin. If you are an online travel company and attending the ITB please drop us a note. We would love to speak with you!
Merry Christmas and a Happy New Year!
PhoCusWright 2008, LA - Hollywood
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Last week we visited the Social Media in Travel conference in Munich. This was my second EyeforTravel conference and it was no surprise to me that Hotel Video Reviews are so much more in the picture then early 2008. Several conference speakers are stating that video reviews is the next big thing. And independent research shows that 41 percent is looking for video reviews when searching for a hotel (22 percent is looking for pictures). Seeing is believing, check out our beta: HotelVideoReviews.com.
Corly and Marc
PRESS RELEASE
Miami, August 27, 2008 – For anyone who stays in hotels, there’s a new way of making money – without any effort. Simply make a short film of your room, recording your comments, and send it to the newly launched international travel website “Tripr.tv”. When someone books a room at the hotel as a result of watching your video, you get a cut of the booking commission.
Launching all around the world today after 6 months of very successful trials, Tripr.tv is the first company of its kind – showing potential hotel guests what a hotel is really like, unlike the corporate pictures and videos which the hotels themselves show you.
“Almost a thousand hotels are already on the site, but we want tens of thousands more”, explained Mr. Jan Kooman, Tripr.tv CEO – “We are basically a kind of YouTube for the hotel business. Moving images are much more realistic than the, often outdated and glamorized, pictures which hotels themselves show. Our way, potential guests can really trust the hotel. When you’re filming for Tripr.tv, you’re actually walking around your room. Everyone can see the truth!”
About Tripr.tv
As Tripr.tv has arrangements with hotel booking companies, which pay commission, Tripr.tv forwards part of this commission to the video maker, averaging $10 per booking. The site was launched in “beta” format in January 2008 and has already attracted great interest from hotels and guests.
Hotels realize that it’s a great opportunity for potential guests to see what other guests think – and to see what they see.
Recently, Tripr.tv has been funded by Greenhouse Innovation, venture capital firm of Mr. Sander Andreae and Mr. Marc Duijndam. Duijndam is former managing director at Google.
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Here at Tripr.tv we have worked through the summer to reach the goal we had set ourselves of launching on the 26th of June, unfortunately this was not feasible. Through some extra hard work and long hours though we can now proudly present the results!
All feedback and comments you may have on the new and improved Tripr.tv site are welcome. Let us know what you think.
Tripr.tv will however not be sitting still, we have loads of fun ideas and will be making improvements continuously to the site. Work is already underway on yet more features which will be implemented in the near future.
Suggestions? Please let us know at feedback at tripr.tv!
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A small item about Tripr.tv. TV is still very powerful since this item alone brought in several thousands of additional visitors.
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Still counting down towards the big day and it is not that we are not busy, but when we read this in the USA Today we thought that it might interest you.
Apparently travelers are not the only ones watching the hotel review videos, the hotels watch them also and actually reward some people for it! Check out the link and read the whole story.
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The clock is counting down fast! We are all very busy with the creation of the new website. We are resolving last minute issues to make sure the transition to the new site will go smoothly. Smiling faces all around as everybody is happy with the design and the look and feel of the new site. We can’t wait to show the live site to you end of this month.
Furthermore we can announce that we are adding Expedia links to the new site, as we feel that their database would be very beneficial to you.
All in all exiting weeks, and more exiting weeks to come. As soon as we have a free minute we will post again!
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The last couple of months an incredible amount of work has been done. We are working round the clock to prepare the public launch of Tripr.tv. The launch will take place June 25th on the Online Marketing in Travel conference in Chicago. Tripr.tv will give a presentation about user generated content in the travel industry.
On June 25 we will officially leave the beta stage! We used the last 3 months to process all the feedback received and translated this into a spectacular release version. Web 2.0 at its best 
