PRESS RELEASE: More Bookings by Adding User-Generated Hotel Videos.
March 3, 2009, 5:55 pm
Filed under: Uncategorized

Miami, March 3, 2009 – HotelVideoReviews.com is launching the first “Hotel Video Review” partnership program for Online Travel Agencies at ITB Berlin.

Travel Agencies can now benefit from HVR Social Media Solutions and easily include video review features on their websites. The service offers an advanced, fully outsourced, and white-labeled solution for gathering user-generated video reviews from the travelers of the Travel Agencies. HotelVideoReviews.com publishes the videos on the website of the Travel Agency and on their own customer-facing travel portal. In return, partnering Travel Agencies receive highly qualified leads to their websites.

“We believe that video reviews are very important for the booking experience on a travel website,” says Mr. Jan Kooman, CEO of HotelVideoReviews.com. “Research shows that 78% of hotel bookers already use textual reviews when making travel-related decisions. However 42% find video to be the most trustworthy. Adding video content on a hotel booking webpage increases conversions up to 200%. They are essential to staying competitive in online travel.”

Mr. Marc Duijndam, partner at Greenhouse Innovation and former Country Manager at Google, recently joined HotelVideoReviews.com as an investing partner. “The second key point is that we provide our partnering Travel Agencies with qualified leads from our traffic network,” says Marc. “Our launching traffic network partner is WhereIveBeen.com, one of the largest Facebook applications in travel. WhereIveBeen shows our aggregated hotel video reviews on their destination pages. The booking links belonging to the video reviews link back to our partnering Travel Agencies. The profits are shared.”

HotelVideoReviews is building Online Travel partnerships and distribution/traffic partnerships. Among the launching partners are WhereIveBeen.com, EasyToBook.com, Gekko.com, TUI, and Hotels.nl.